Cookie Policy

This Cookie Policy explains how PulseCRM Ltd (“we”, “us”, or “our”) uses cookies and similar tracking technologies when you visit thelandlordportal.co.uk (the “Site”). It sets out what these technologies are, why we use them, and the choices you have over their use.

For information on how we handle personal data more generally, please see our Privacy Policy.

1. What is a cookie?

A cookie is a small text file that a website places on your device — computer, tablet, or smartphone — when you visit it. Cookies let a site recognise your device on return visits, remember preferences, and gather information about how the site is being used.

Cookies are used across the vast majority of websites. They are safe, contain no executable code, and cannot damage your device.

References to “cookies” in this policy also cover similar technologies used for comparable purposes, such as pixels, tags, and browser local storage.

2. Types of cookies we use

By duration:

• Session cookies exist only while your browser is open. They are deleted automatically when you close it. These typically hold a short-lived session identifier that lets you move between pages without having to re-authenticate.
• Persistent cookies remain on your device for a defined period (or until you delete them). They allow the originating website to recognise you on a return visit.

By origin:

• First-party cookies are set directly by The Landlord Portal.
• Third-party cookies are set by external services we rely on, such as analytics or advertising providers. Their use is governed by the privacy and cookie policies of those third parties.

3. Categories of cookies on our Site

We group the cookies we use into three categories:

Essential cookies

These cookies are required for the Site to operate. They support core functions such as logging in, maintaining your session, securing the connection, and load balancing. Because the Site cannot function properly without them, essential cookies cannot be switched off.

Analytics cookies

These cookies collect anonymous information about how visitors interact with the Site — pages viewed, links clicked, time spent, traffic sources, and similar measures. We use the aggregated data to understand what is working, identify problems, and improve the user experience.

Marketing cookies

These cookies help us measure the effectiveness of our advertising and marketing activity, attribute enquiries and sign-ups to the right campaign, and — where applicable — deliver more relevant content to you on other websites and platforms.

4. Third-party services we use

Some cookies on our Site are set by trusted third parties who provide services to us. We do not control these cookies directly, and you should refer to each provider’s own privacy and cookie information for full detail. The main third-party services we currently use are:

Provider	Purpose	Category	Provider’s policy
Google Analytics	Site usage measurement and reporting	Analytics	View
Google Tag Manager	Management and deployment of tracking tags	Essential / Analytics	View
Meta (Facebook) Pixel	Advertising measurement and audience building on Meta platforms	Marketing	View
LinkedIn Insight Tag	Advertising measurement and audience building on LinkedIn	Marketing	View
HubSpot	CRM, lead tracking, marketing automation, and on-site chat	Analytics / Marketing	View

We may add or remove third-party services from time to time. The list above reflects the providers in use as at the date of this policy.

5. Managing your cookie preferences

We are in the process of implementing a cookie consent banner that will let you accept, reject, or fine-tune non-essential cookies the first time you visit the Site, and update those preferences at any time afterwards via a link in the Site footer.

In the meantime — and as a permanent alternative — you can manage cookies directly through your browser settings. Most browsers let you:

• See which cookies are stored on your device
• Block all or specific cookies
• Delete cookies when you close the browser
• Be prompted before a cookie is set

Instructions vary by browser. Guidance for the most common ones can be found here:

• Google Chrome: support.google.com/chrome
• Mozilla Firefox: support.mozilla.org
• Safari: support.apple.com
• Microsoft Edge: support.microsoft.com

Please note: blocking essential cookies will affect how the Site works and may prevent you from using parts of it altogether.

6. Legal basis

We process cookies in line with the UK General Data Protection Regulation (UK GDPR) and the Privacy and Electronic Communications Regulations 2003 (PECR):

• Essential cookies are used on the basis of our legitimate interest in providing a secure, functional website.
• Analytics and marketing cookies are used only where you have given consent, which you can withdraw at any time through the methods set out in section 5.

7. Changes to this policy

We may update this Cookie Policy from time to time to reflect changes in technology, the services we use, or applicable law. The “Last updated” date at the top of this page shows when it was most recently revised. We encourage you to review this page periodically.

8. Contact us

If you have any questions about this Cookie Policy or how we handle cookies, please get in touch:

PulseCRM Ltd
Alum House, 5 Alum Chine Road
Westbourne, Bournemouth
Dorset, BH4 8DT
United Kingdom

Email: CONTACT-EMAIL-TBC@example.invalid
Company number: 12241091

See also: Privacy Policy